Here are a few excerpts from a book I recently read, "Switch: How to Change Things When Change Is Hard," by Chip Heath and Dan Heath.
Usually these topics are treated separately—there is “change management” advice for executives and “self-help” advice for individuals and “change the world” advice for activists. That’s a shame, because all change efforts have something in common: For anything to change, someone has to start acting differently.
To pursue bright spots is to ask the question “What’s working, and how can we do more of it?” Sounds simple, doesn’t it? Yet, in the real world, this obvious question is almost never asked. Instead, the question we ask is more problem focused: “What’s broken, and how do we fix it?”
If you are a manager, ask yourself: “What is the ratio of the time I spend solving problems to the time I spend scaling successes?”
We need to switch from archaeological problem solving to bright-spot evangelizing.
When you’re at the beginning, don’t obsess about the middle, because the middle is going to look different once you get there. Just look for a strong beginning and a strong ending and get moving.
The growth mindset, then, is a buffer against defeatism. It reframes failure as a natural part of the change process. And that’s critical, because people will persevere only if they perceive falling down as learning rather than as failing.
Perhaps her most distinctive change, though, was to the grading system. Under her new system the only grades offered at Jefferson County High School were: A, B, C, and NY.
Not Yet.
In Howard’s view, the students at Jefferson had accepted a “culture of failure.” In a fixed-mindset way, they acted as though they were failures to the bone. Students often didn’t do their homework, or they turned in shoddy work. Getting a D or an F was an easy way out in a way. They might get a poor grade, but at least they would be done.
In the new system, the students couldn’t stop until they’d cleared the bar. “We define up front to the kids what’s an A, B, and C,” said Howard. “If they do substandard work, the teacher will say, ‘Not Yet.’ … That gives them the mindset: My teacher thinks I can do better. It changes their expectations.”
The school was reborn. Students and teachers became more engaged, the school’s graduation rate increased dramatically, and student test scores went up so much that remedial courses were eliminated. In 2008, the National Association of Secondary School Principals declared Howard the U.S. Principal of the Year, out of 48,000 candidates.

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